Special
For AL DIA TODAY
PALM BAY, Fla.— Florida’s 27th Annual Puerto Rican Day Parade and Festival is set to take place on Sunday, October 6, 2024, at Fred Poppe Regional Park in Palm Bay. Hosted by U.T.B. United Third Bridge, Inc., this highly anticipated celebration of Hispanic heritage is expected to attract thousands of attendees from across the state.
This year’s festivities kick off with a gala on Saturday, October 5, bringing together community leaders, influencers, and supporters for an evening of celebration. The gala will precede the parade and festival, adding a formal touch to the weekend of cultural pride and recognition.
The event, sponsored by Gary Yeomans Ford Palm Bay in partnership with the City of Palm Bay and Eastern Florida College, will feature live musical performances from notable artists including Tito Puente Jr., who is making a special stop in Brevard County as part of his tour celebrating the 100-year legacy of his father, Tito Puente. Other performances from Marcus Hernandez and Orchestra Fuego, JCee Colon, and Zalsa En Control promise to bring vibrant salsa rhythms and Latin music to the stage.
“This year’s festival will truly be a celebration of our rich heritage, with performances that will get everyone dancing and having a great time,” said Samantha Bickman, President of UTB United Third Bridge.
Attendees will also enjoy a variety of ethnic food trucks, unique vendors, a display of vehicles by Gary Yeomans Ford Palm Bay, a health and wellness area, and an automobile and antique car show. Businesses and community organizations will have booths at the event to provide information and showcase their services.
The history of Florida’s Puerto Rican Day Parade dates back to 1997, when United Third Bridge held the first event in Brevard County. It quickly grew in popularity, becoming the longest-running Puerto Rican parade in the state. Originally established to celebrate Puerto Rican culture, the parade has evolved into a broader celebration of Hispanic heritage, attracting participants from across the nation.
“This year’s parade theme, ‘Empowering Women,’ celebrates the achievements of women across all areas of society,” said Bickman. “It’s a theme that speaks to the importance of elevating women’s contributions to our communities, culture, and economy.”
The event, which is free to the public, runs from 10 a.m. to 7 p.m. Festival organizers are still seeking participants for the parade, as well as vendors, classic car owners, and local businesses interested in partnering with the event. Tax-deductible donations are also welcomed to help support the festival.
For more information about the parade, gala, and festival, or to inquire about participation, visit utbunitedthirdbridge.org or email [email protected].
